Wednesday, July 2, 2008

Haier Mobiles



Haier Appliances (India) Private Limited is a wholly-owned subsidiary of Haier Group. Haier India was launched in India in December 2003 and by August 2004 had an all-India promotion launched with over 55 products across six product categories -- refrigerators, colour television/DVDs, washing machines, microwave ovens and dishwashers. Haier India has also launched its brand of mobile phones in India.
The India launch was started with innovative products which were designed keeping the day to day customer needs in mind -- products that will transform the customer's every day living into inspired living. 'Products that will make your today better than yesterday.' Haier India launched BMR technology for the first time in India. Even the Double Drive is a newly patented technology.
The India operations already has an established dealer network of approximately 1600 dealers all over the country, which is backed by a strong service and after sales service network.
Haier was incorporated in 1984 and initially produced refrigerators. Over the past 19 years, the company has grown and prospered and is now a transnational organization widely recognized by the world community. Haier now manufactures a wide range of household electrical appliances in 96 categories with 15,100 specifications and exports products to more than 160 countries. On January 31, 2004, Haier was named one of the world’s 100 most recognizable branch and a global name brand, listed by the World Brand Laboratory, one of the world brand evaluation organizations.
Haier’s international promotion framework encompasses global network for design, production, distribution and after sales services. Haier has established 18 design institutes, 10 industrial complexes, 22 overseas production factories and 58,000 sales agents worldwide. Haier’s current domestic market share for refrigerators, freezers, air conditioners and washing machines is around 30%. Haier products are marketed in 12 out of 15 European chain super markets and 10 Americas. Haier’s design production and sales facilities in the United States and some European countries are staffed by local employees. All Haier overseas factories are in operation.
On March 4, 2002, Haier unvelled its American headquarters in the landmark neo-classical building, the former offices of the Greenwich Savings Bank, on Broadway, Manhattan, New York, an indication that Haier had moved into a new phase for globalisation of product design, manufacture and sales and had a strong determination for long-term development in the United States. On August 2003, Haier erected an electric billboard in the shopping district of Ginza, Tokyo, symbolising that Haier’ determination to reach Japanese marketplace.
Haier’s management philosophy and corporate culture are admired and are the subject of research by overseas scholars. Haier’s achievements and experiences have been incorporated into the archives and used as MBA teaching material by Harvard University, the European Business College and Laussane Management College.

Samsung

The Samsung Group (Korean: 삼성그룹, Samseong Geurup) is South Korea's largest
company or chaebol and the world's second largest conglomerate, leading several industries in the world. It is composed of numerous international businesses, all united under the Samsung brand, including Samsung Electronics, the world's largest electronics company, Samsung Heavy Industries, one of the world's largest shipbuilders and Samsung Engineering & Construction, a major global construction company. These three multinationals form the core of Samsung Group and reflect its name - the meaning of the Korean word Samsung is "tristar" or "three stars".
The Samsung brand is the best known South Korean brand in the world and in 2005, Samsung overtook Japanese rival Sony as the world's leading consumer electronics brand and became part of the top twenty global brands overall. It is also the leader in many domestic industries, such as the financial, chemical, retail and entertainment industries.


List of Samsung Electronics mobile phones

* Samsung SPH-M4650
* Samsung SGH-D900
* Samsung P900
* Samsung SGH-P207
* Samsung SGH-i607
* Samsung U900 Soul
* Samsung E250

LG Mobile

ABOUT LG ELECTRONICS MOBILECOMM U.S.A., INC.

LG Electronics MobileComm U.S.A., Inc. (LG Mobile Phones), one of the fastest growing mobile phone brands in North America, boasts expertise in designing stylish handsets with features consumers want and expect. This strategy has proven to be wildly successful in the U.S. market. Popular new LG handsets, including the Voyager and Venus, are fueling LG’s robust growth to further solidify its place as the #1 manufacturer in the CDMA mobile handset market for the year end 2007. United States CDMA shipments increased 23.4 percent in 2007, representing more than 23.5 million units, garnering 26.4 percent of total CDMA sales in the U.S.*

In addition to its leadership within the CDMA market, LG Mobile Phones maintained strong shipment numbers in the GSM category, with more than 4 million GSM handsets shipped in the U.S. for the year end 2007. Shipment numbers include handsets such as Shine, the newest of LG Mobile Phones HSDPA models.

Headquartered in San Diego, Calif., the mobile handset division of LG Electronics is the North American wireless division of LGE USA, a business unit of LG Electronics of Seoul, Korea. With 2007 global sales of USD 44 billion, LGE employs more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. LGE was the first manufacturer to commercialize the CDMA digital mobile communication system with its support of the launch of the SK Telecom Network in Korea. For more information please visit www.lgusa.com.

* Market share data provided by IDC's Worldwide Mobile Phone Tracker, March 2008

Sprint Mobiles

Sprint Nextel is hoping to knock the iPhone off its lofty perch with the launch this month of Instinct -- a new smartphone it codeveloped with Samsung Electronics. Like Apple's new 3G handset, Instinct combines full touch-screen functionality and fast wireless speeds with live TV, stereo Bluetooth, and GPS with turn-by-turn navigational capabilities.
In response to Apple's announcement earlier this month of a reduced 3G iPhone price of $199, Sprint will offer its new "iPhone killer" for $129 when existing subscribers sign up for a new two-year service contract.


Fighting Churn
Sprint clearly wants to use the new smartphone to help stem the rising tide of subscriber defections to rivals AT&T and Verizon. Last month, the company reported a loss of 1,070,000 post-paid subscribers in its first business quarter -- equivalent to a subscriber turnover or churn rate of 2.45 percent.
The fact that the network operator is making the Instinct "available to existing Sprint customers first rather than to new customers speaks volumes about how we are reorienting our marketing toward improving the Sprint customer experience and reducing churn," Sprint Nextel CEO Dan Hesse said during a conference call with analysts last month.
Unlike Apple, which no longer allows its customers to buy iPhones online, Sprint said it will make the Instinct available for purchase over the Web as well as through Sprint's own brick-and-mortar shops and Best Buy stores nationally. The Instinct will also be marketed in tandem with Sprint's popular Simply Everything subscription plan, priced at $99.99 per month. Simply Everything combines unlimited nationwide voice capabilities with premium data services such as music and TV downloads, GPS navigation, e-mail and Web surfing.
Under the Hood
The Instinct integrates a Bluetooth 2.0 radio, a GPS navigation chip, a two-megapixel camera/camcorder, and a microSD card slot capable of accepting up to 8GB of storage. It also incorporates the latest haptics tactile-feedback technology, which transforms the handset's virtual QWERTY-style keypad and other touchscreen interactions into more sensory-based operating experiences.
The Instinct has a "speech to action" button that allows users to place calls, send text messages, and search for information on the Web by means of voice commands. And just like the iPhone, the Instinct integrates Visual Voicemail technology, which enables users to listen to incoming voice messages in their order of preference and manage them with a simple tap on the touch-sensitive screen. Additionally, the two standard 1,000mA-h batteries that ship with the handset each provide up to 5.75 hours of continuous talk time.
Support for both corporate and consumer (POP3 and IMAP) e-mail accounts is provided. The Instinct also features Live Search for Sprint, a Microsoft-powered search engine that provides simplified access to interactive maps and directory information. Moreover, the Instinct features multitasking capabilities that will enable users to play music in the background even as they surf the Internet, play games or exchange text messages.

Google Phone

Mobile Phones designed around Google's Android software may not be available until the
fourth quarter of this year, and some companies are struggling to even meet that deadline,
the Wall Street Journal reported Sunday, citing unidentified sources.When Google and 30 partners announced Android last November, the Internet search giant said new phones would be on the market by the second half of this year.But the Journal reports that some mobile network operators, such as Sprint Nextel, have abandoned the idea of launching an Android-based handset this year due to delays. Other operators, such as China Mobile, have delayed their planned roll-out of Android-based handsets to later this year or early next year, the Journal said.The handsets aren't the only problem. Software developers are also grumbling about Android, the Journal said. Google continues to make changes to the software, making it difficult for other software developers to create programs that work with Android.Wireless carriers have found customizing Android to promote their Internet services a problem, and some handset makers are taking longer than expected to integrate the software, test it and build custom user interfaces to meet the specifications of mobile phone carriers, the Journal said.


Taiwan's High Tech Computer is one company that has already said it is developing an Android-based handset. The company says it expects the mobile phone to be out in the
fourth quarter.Samsung Electronics is also reportedly working on an Android handset.

Mobile Accessories




Are peripherals the future of mobile-phone sales?
According to a study released Monday by the NPD Group, U.S. consumer purchases of
mobile phone handsets dropped by 20 percent from January to April, an indication that
retailers may need to turn to accessories to increase their revenues. To date, however,
consumers aren't buying.
Sixty percent of mobile phones are bought in stores owned by wireless carriers, the
research firm found,where sales staff encourage consumers to pick up an extended
warranty, car kits, hands-free devices, and other accessories.
But 39 percent of all mobile-phone buyers refuse to purchase any accessory for their
phones, whether those peripherals be a Bluetooth headset, a music kit, or some other
peripheral device. That represents a lost opportunity for electronics retailers, NPD said.
According to NPD, just 18 percent of mobile-phone users purchased a Bluetooth headset,
even though nearly 80 percent of all phones sold include Bluetooth technology. Just two
percent of U.S. consumers have purchased music kits, even though 60 percent of phones
sold can play music. Barely 3 percent have purchased stereo headsets, NPD said.
Interestingly, however, about half of consumers are willing to buy an accessory from
somewhere other than an a phone retailer, NPD found. That might turn out to be good
news for both carrier stores and big-box retailers; on one hand, some customers are willing
to buy bundles of phones, accessories and other supplies. Others, however, are willing to
shop around for their peripherals.
Still, the numbers of peripherals sold compared to the phones themselves remains limited.
"With saturation increasing and the pace of new phone adoption slowing, there's still room
to increase revenues from the sale of mobile phone accessories like Bluetooth headsets,
memory cards, and car kits," said Ross Rubin, director of industry analysis for NPD, in a
statement.

Siemens mobiles

Siemens AG is Europe's largest engineering conglomerate.Siemens' international
headquarters are located in Berlin and Munich, Germany (though Siemens also have a
number of complete cities or "work towns" exclusively housing Siemens employees). The
company is a conglomerate of six major business divisions: Automation & Control, Power,
Transportation, Medical, Information & Communication, and Lighting. On November 28,
2007, Siemens reorganised its operations into three Sectors: Industry, Energy and
Healthcare with a total of 15 Divisions. Worldwide, Siemens and its subsidiaries employ
approximately 480,000 people in nearly 190 countries and reported global revenue of
€72,448 billion in fiscal year 2007. Siemens AG is listed on the Frankfurt Stock Exchange,
and has been listed on the New York Stock Exchange since March 12, 2001.

These models no longer officially supported. While Siemens maintained them for a time
after selling the mobile division to BenQ, at some point the mobile portal, support pages
and accessories shop have been removed from the net. Benq hasn't incorporated them in
any legacy section.



* Siemens A31
* Siemens A35
* Siemens A36
* Siemens A40
* Siemens A50
* Siemens A51
* Siemens A52: monochrome, GSM 900 / GSM 1800, no GPRS, no USB, IrDA or
Bluetooth.
* Siemens A53
* Siemens A55: monochrome, GSM 900 / GSM 1800, noGPRS, no USB, no IrDA or
Bluetooth. Shares same hardware as C55 and can be upgraded to C55 by firmware flash.
* Siemens A56: monochrome, GSM 850 / GSM 1900, noGPRS, no USB, no IrDA or
Bluetooth. Shares same hardware as C56 and can be upgraded to C56 by firmware flash.
* Siemens A56i
* Siemens A57
* Siemens A60
* Siemens A62
* Siemens A65
* Siemens A70
* Siemens A75
* Siemens AF51
* Siemens AP75
* Siemens AL21
* Siemens AX72
* Siemens AX75
* Siemens C1
* Siemens C2
* Siemens C3
* Siemens C4
* Siemens C5
* Siemens C10
* Siemens C25
* Siemens C30
* Siemens C35
* Siemens C35i
* Siemens C45
* Siemens C55: monochrome, GSM 900 / GSM 1800, withGPRS, no USB, no IrDA or
Bluetooth.
* Siemens C56: monochrome, GSM 850 / GSM 1900, withGPRS, no USB, no IrDA or
Bluetooth.
* Siemens C60
* Siemens C61
* Siemens C62
* Siemens C65
* Siemens C66
* Siemens C70
* Siemens C72
* Siemens C75
* Siemens CC75 (cancelled)
* Siemens CF62
* Siemens CF75
* Siemens CF110
* Siemens CFX65
* Siemens CL50
* Siemens CL55
* Siemens CL75
* Siemens CX65
* Siemens CX70
* Siemens CX70 Emoty
* Siemens CX75
* Siemens E10
* Siemens M30
* Siemens M35
* Siemens M35i
* Siemens M45
* Siemens M50
* Siemens M55 [5]
* Siemens M56 GSM 850 / GSM 1900 version of M55. Note that it is not triband.
* Siemens M65
* Siemens M65 Rescue Edition
* Siemens M75
* Siemens MC60
* Siemens ME45
* Siemens ME75
* Siemens MT50
* Siemens P1
* Siemens S1
* Siemens S3
* Siemens S4
* Siemens S6
* Siemens S10
* Siemens S15
* Siemens S25
* Siemens S35i
* Siemens S40
* Siemens S42
* Siemens S45
* Siemens S45i
* Siemens S55
* Siemens S55 Formula One
* Siemens S56
* Siemens S57
* Siemens S65
* Siemens S66
* Siemens S75
* Siemens SF65
* Siemens SFG75
* Siemens SG75 (cancelled)
* Siemens SK65
* Siemens SK65 Burlwood
* Siemens SL10
* Siemens SL42
* Siemens SL45
* Siemens SL45i
* Siemens SL55
* Siemens SL56
* Siemens SL65
* Siemens SL75
* Siemens SL65 ESCADA
* Siemens SL65 ESCADA Rock in Rio
* Siemens SP65
* Siemens ST55
* Siemens ST60
* Siemens SX1
* Siemens SX1 McLaren
* Siemens SX45
* Siemens SX56
* Siemens SX66
* Siemens SXG75
* Siemens U10
* Siemens U15
* Xelibri X1
* Xelibri X2
* Xelibri X3
* Xelibri X4
* Xelibri X5
* Xelibri X6
* Xelibri X7
* Xelibri X8

[edit] BenQ-Siemens Mobile Phones

* BenQ-Siemens A38
* BenQ-Siemens A58 (cancelled)
* BenQ-Siemens AL26
* BenQ-Siemens C52 (not yet presented)
* BenQ-Siemens C81
* BenQ-Siemens CF61
* BenQ-Siemens CL71
* BenQ-Siemens E61
* BenQ-Siemens E71
* BenQ-Siemens EL71
* BenQ-Siemens EF71
* BenQ-Siemens EF51
* BenQ-Siemens E81
* BenQ-Siemens EF81
* BenQ-Siemens EF82 (not yet presented)
* BenQ-Siemens EF91
* BenQ-Siemens M81
* BenQ-Siemens P51
* BenQ-Siemens S68
* BenQ-Siemens S81
* BenQ-Siemens S88
* BenQ-Siemens SL80
* BenQ-Siemens SL91 (possibly cancelled)

Sony Ericsson

Sony Ericsson is a joint venture established in 2001 by the Japanese consumer electronics company Sony Corporation and the Swedish telecommunications company Ericsson to make mobile phones. The stated reason for this venture is to combine Sony's consumer electronics expertise with Ericsson's technological leadership in the communications sector. Both companies have stopped making their own mobile phones.

The company's global management is based in Hammersmith, London, and it has research & development teams in Sweden, Japan, China, Germany, the United States, India, Pakistan and the United Kingdom.

While Sony Ericsson has been enjoying strong growth recently, its South Korean rival LG Electronics overtook it in Q1 2008 due to the company's profits crashing significantly by 43% to €133 million, sales falling by 8% and market share dropping from 9.4% to 7.9%, despite favourable conditions that the handset market is expected to grow by 10% in 2008. The situation is getting worse as SonyEricsson announced another profit warning in June 2008, leading to wide fear that Sony Ericsson is on the verge of decline along with its struggling rival, Motorola.

Types of phones

Main areas of interest :

The Sony Ericsson K750i is one of e most successful Sony Ericsson products.

Sony Ericsson currently concentrates on the categories of: music, camera, business (web and email), design, all-rounder, and budget focused phones. Its four largest categories are:

* The Walkman-branded W series music phones, launched in 2005.
The Sony Ericsson W-series music phones are notable for being the first music-centric series mobile phones, prompting a whole new market for portable music that was developing at the time. Sony Ericsson’s Walkman phones have previously been commercially endorsed by pop stars Christina Aguilera and Jason Kay across Europe.
* The Cyber-Shot-branded line of phones, launched in 2006 in newer models of the K series phones.
This range of phones are focused on the quality of the camera included with the phone. Cyber-shot phones always include a flash, some with a xenon flash, and also include auto-focus cameras. Sony Ericsson kicked off its global marketing campaign for Cyber-shot phone with the launch of ‘Never Miss a Shot’. The campaign featured top female tennis players Ana Ivanović and Daniela Hantuchova. On February 10, 2008, the series has been expanded with the announcement of C702 and C902 phones.
* The BRAVIA-branded line of phones, launched in 2007 Japan market only.
Now, two mobile phones (FOMA SO903iTV and FOMA SO906i) uses BRAVIA brand. BRAVIA branded phone are able to watch 1seg terrestrial television.
* The UIQ smartphone range of mobiles, introduced with the P series in 2003 with the introduction of P800.
They are notable for their touchscreens, QWERTY keypads (on most models), and use of the UIQ interface Platform from Symbian OS. This has since expanded into the M series and G series phones.
* The Xperia range of mobile phones, heralded by the Sony Ericsson XPERIA X1 on February 2008 at the Mobile World Congress (formerly 3GSM) held in Barcelona Spain , had opened the door for integration of Windows Mobile Operating System into Sony Ericsson powerhouse smartphones. XPERIA was the first trademark promoted by the Sony Ericsson as its own and is designated to provide technological convergence among its target user base


Nokia


Nokia Corporation (pronounced /nɒkiːə/) OMX: NOK1V, NYSE: NOK, FWB: NOA3) is
a Finnish multinational communications corporation, headquartered in Keilaniemi, Espoo,
a city neighbouring Finland's capital Helsinki. Nokia is focused on wireless and wired
telecommunications, with 112,262 employees in 120 countries, sales in more than 150
countries and global annual revenue of 51.1 billion euros and operating profit of 8.0 billion
as of 2007.It is the world's largest manufacturer of mobile telephones: its global device
market share was about 39% in Q1 of 2008, up from 36% in Q1 2007 and down from 40%
in Q4 2007. Nokia produces mobile phones for every major market segment and protocol,
including GSM, CDMA, and W-CDMA (UMTS). Nokia's subsidiary Nokia Siemens
Networks produces telecommunications network equipments, solutions and services.
Nokia has sites for research and development, manufacturing and sales in many continents
throughout the world. As of March 2008, Nokia had R&D centers in 10 countries and
employed 30,415 people in research and development, representing approximately 27% of
Nokia’s total workforce.Nokia Research Center, founded in 1986, is Nokia's industrial
research unit of about 800 researchers, engineers and scientists.It has sites in seven
countries: Finland, Denmark, Germany, China, Japan, United Kingdom and United States.
Production facilities are located at Espoo, Oulu and Salo, Finland; Manaus, Brazil; Beijing,
Dongguan and Suzhou, China; Fleet, England; Bochum (closing planned for
mid-2008),Germany; Komárom, Hungary; Chennai, India; Reynosa, Mexico; Jucu,
Romania and Masan, South Korea.[7] Nokia's Design Department remains in Salo,
Finland.

Nokia plays a very large role in the economy of Finland: it is by far the largest Finnish
company, accounting for about a third of the market capitalization of the Helsinki Stock
Exchange (OMX Helsinki) as of 2007; a unique situation for an industrialized country.It is
an important employer in Finland and several small companies have grown into large ones
as Nokia's subcontractors. Nokia increased Finland's GDP by more than 1.5% in 1999
alone. In 2004 Nokia's share of the Finland's GDP was 3.5% and accounted for almost a
quarter of Finland's exports in 2003. In 2006, Nokia generated revenue that for the first
time exceeded the state budget of Finland.

Finns have ranked Nokia many times as the best Finnish brand and employer. Valued at
$33.7 billion, the Nokia brand is listed as the 5th most valuable global brand in
Interbrand/BusinessWeek's Best Global Brands list of 2007 (1st non-US company).As of
2007, it is the number one brand in Asia[11] and Europe,the 23rd most admirable company
worldwide in Fortune's World's Most Admired Companies list of 2008 (tied with Exxon
Mobil; 2nd in Network Communications, 5th non-US company),[13] and is the world's
119th largest company in Fortune Global 500 list of 2007, up from 131 of the previous
year. AMR Research ranks Nokia's global supply chain number one in the world.

Motorola

Motorola Inc. (NYSE: MOT) is an American Fortune 100, telecommunications company
based in Schaumburg, Illinois, a Chicago suburb. It is a manufacturer of wireless telephone
handsets, also designing and selling wireless network infrastructure equipment such as
cellular transmission base stations and signal amplifiers. Motorola's home and broadcast
network products include set-top boxes, digital video recorders, and network equipment
used to enable video broadcasting, computer telephony, and high-definition television. Its
business and government customers consist mainly of wireless voice and broadband
systems used to build private networks and public safety communications systems.




Products

Motorola creates numerous products for use of the government, public safety officials,
business installments, and the general public. These products include cell phones, laptops,
computer processors, and radio communication devices. The Motorola RAZR line has sold
over 110 million units bringing the company to the number two mobile phone slot in 2005.

Divisional Products:

* Enterprise Mobility Solutions (HQ: Schaumburg, IL): Comprises communications
offered by government and public safety sectors and enterprise mobility business. Motorola
develops analog and digital two-way radio, voice and data communications products and
systems, mobile computing, advanced data capture, wireless infrastructure and RFID

solutions to customers worldwide.

* Home & Networks Mobility (HQ: Horsham, PA): Produces end-to-end systems that
facilitate uninterrupted access to digital entertainment, information and communications
services via wired and wireless mediums. Motorola develops digital video system solutions,
interactive set-top devices, voice and data modems for digital subscriber line and cable
networks, broadband access systems for cable and satellite television operators, and also
wireline carriers and wireless service providers.

* Mobile Devices (HQ: Libertyville, IL): Motorola, currently the least prosperous arm of
the firm, designs wireless handsets, but also licenses much of its intellectual properties.
This includes cellular and wireless systems and as well as integrated applications, and
Bluetooth accessories.

BlackBerry

The BlackBerry is a wireless handheld device introduced in 1997 as a two-way pager. The
more commonly known smartphone Blackberry, which supports push e-mail, mobile
telephone, text messaging, internet faxing, web browsing and other wireless information
services was released in 2002. It is an example of a convergent device. Developed by the
Canadian company Research In Motion (RIM), it delivers information over the wireless
data networks of mobile phone service companies. BlackBerry first made headway in the
marketplace by concentrating on e-mail. RIM currently offers BlackBerry e-mail service to
non-BlackBerry devices, such as the Palm Treo, through the BlackBerry Connect
software. The original BlackBerry device had a monochrome display, but all current
models have color displays.

While including PDA applications (address book, calendar, to-do lists, etc.) as well as
telephone capabilities on newer models, the BlackBerry is primarily known for its ability to
send and receive e-mail wherever it can access a wireless network of certain cellular phone
carriers. It has a built-in keyboard, optimized for "thumbing", the use of only the thumbs to
type. System navigation is primarily accomplished by a scroll ball in the middle of the
device (older devices used a track wheel on the side). Some models (currently, those
manufactured for use with iDEN networks such as Nextel and Telus) also incorporate a
PTT (Push-To-Talk) feature, similar to a two-way radio. Some BlackBerry devices do not
depend on mobile phone service coverage and are Wi-Fi compatible, like similar handheld
devices that are on the market.

Modern BlackBerry handhelds incorporate an ARM 7 or 9 processor, while older
BlackBerry 950 and 957 handhelds used Intel 80386 processors. The latest GSM
BlackBerry models (8100, 8300 and 8700 series) have an Intel PXA901 312 MHz
processor, 64 MB flash memory and 16 MB SDRAM.[2] CDMA BlackBerry smartphones
are based on Qualcomm MSM6x00 chipsets which also include the ARM 9-based
processor and GSM 900/1800 roaming (as the case with the 8830).The devices are very
popular with some businesses, where they are primarily used to provide e-mail access to
roaming employees. To fully integrate the BlackBerry into a company's systems, the
installation of BlackBerry Enterprise Server (BES) is required.

On April 2, 2008, RIM announced the number of BlackBerry subscribers had passed 14
million.

Apple iPhone


3G technology gives iPhone fast access to the Internet and email over cellular networks around the world. iPhone 3G also makes it possible to do more in more places: Surf the web, download email, get directions, and watch video — even while you’re on a call.


How it works.

iPhone 3G uses a technology protocol called HSDPA (High-Speed Downlink Packet Access) to download data fast over UMTS (Universal Mobile Telecommunications System) networks. Email attachments and web pages load twice as fast on 3G networks as on 2G EDGE networks.1 And since iPhone 3G seamlessly switches between EDGE, faster 3G, and even faster Wi-Fi, you always get the best speeds possible.


Go anywhere.

iPhone 3G meets worldwide standards for cellular communications, so you can make calls and surf the web from practically anywhere on the planet. And if you’re in an area without a 3G network, iPhone connects you via GSM for calls and EDGE for data.


Talk and browse. At the same time.

iPhone already gives you mobile multitasking. But 3G technology lets you multitask in more places — without connecting via Wi-Fi. Since 3G networks enable simultaneous data and voice, you can talk on the phone while surfing the web, checking email, or using Maps. All from your 3G cellular network.


More wireless. Less space.

iPhone 3G delivers UMTS, HSDPA, GSM, Wi-Fi, EDGE, GPS, and Bluetooth 2.0 + EDR in one compact device — using only two antennas. Clever iPhone engineering integrates those antennas into a few unexpected places: the metal ring around the camera, the audio jack, the metal screen bezel, and the iPhone circuitry itself. And intelligent iPhone power management technology gives you up to 5 hours of talk time over 3G networks.2 That’s some of the best in the business.

Monday, June 16, 2008

Mobile Technology

"Cell phone" redirects here. For the movie, see Cell Phone (film). Several examples of non-flip mobile phones. A woman using a cell phone.The mobile phone (also called a mobile, wireless, cellular phone, cell phone, or hand
phone(hp))[1] is a short-range, portable electronic device used for mobile voice or data communication over a network of
specialized base stations known as cell sites. In addition to the standard voice function of a telephone, current mobile

phones may support many additional services, and accessories, such as SMS for text messaging, email, packet switching
for access to the Internet, gaming, bluetooth, infrared, camera with video recorder and MMS for sending and receiving
photos and video. Most current mobile phones connect to a cellular network of base stations (cell sites), which is in turn
interconnected to the public switched telephone network (PSTN) (the exception is satellite phonesHistoryAccording to internal memos, American Telephone & Telegraph discussed developing a wireless phone in 1915, but were
afraid deployment of the technology could undermine its monopoly on wired service in the U.S.[2]
The first commercial mobile phone service was launched in Japan by NTT in 1978. By November 2007, the total number
of mobile phone subscriptions in the world had reached 3.3 billion, or half of the human population (although some users
have multiple subscriptions, or inactive subscriptions), which also makes the mobile phone the most widely spread
technology and the most common gadget in the world.[3]
The first mobile phone to enable internet connectivity and wireless email use, was the Nokia Communicator released in
1996 and created a new category of expensive phones called smartphones. In 1999 the first mobile internet service was
launched by NTT DoCoMo in Japan under the i-Mode service. By 2007 over 798 million people around the world
accessed the internet or equivalent mobile internet services such as WAP and i-Mode at least occasionally using a mobile
phone rather than a personal computer.
Mobile phones send and receive radio signals with any number of cell site base stations fitted with microwave antennas.
These sites are usually mounted on a tower, pole or building, located throughout populated areas, then connected to a
cabled communication network and switching system. The phones have a low-power transceiver that transmits voice and
data to the nearest cell sites, normally not more than 8 to 13 km (approximately 5 to 8 miles) away.
When the mobile phone or data device is turned on, it registers with the mobile telephone exchange, or switch, with its
unique identifiers, and will then be alerted by the mobile switch when there is an incoming telephone call. The handset
constantly listens for the strongest signal being received from the surrounding base stations. As the user moves around the
network, the mobile device will "handoff" to various cell sites during calls, or while waiting (idle) between calls it will
reselect cell sites.
Cell sites have relatively low-power (often only one or two watts) radio transmitters which broadcast their presence and
relay communications between the mobile handsets and the switch. The switch in turn connects the call to another
subscriber of the same wireless service provider or to the public telephone network, which includes the networks of other
wireless carriers. Many of these sites are camouflaged to blend with existing environments, particularly in scenic areas.
The dialogue between the handset and the cell site is a stream of digital data that includes digitized audio (except for the
first generation analog networks). The technology that achieves this depends on the system which the mobile phone
operator has adopted. The technologies are grouped by generation. The first-generation systems started in 1979 with
Japan, are all analog and include AMPS and NMT. Second-generation systems, started in 1991 in Finland, are all digital
and include GSM, CDMA and TDMA.
The nature of cellular technology renders many phones vulnerable to 'cloning': anytime a cell phone moves out of
coverage (for example, in a road tunnel), when the signal is re-established, the phone will send out a 're-connect' signal to
the nearest cell-tower, identifying itself and signalling that it is again ready to transmit. With the proper equipment, it's
possible to intercept the re-connect signal and encode the data it contains into a 'blank' phone -- in all respects, the 'blank'
is then an exact duplicate of the real phone and any calls made on the 'clone' will be charged to the original account.
Third-generation (3G) networks, which are still being deployed, began in Japan in 2001. They are all digital, and offer
high-speed data access in addition to voice services and include W-CDMA (known also as UMTS), and CDMA2000
EV-DO. China will launch a third generation technology on the TD-SCDMA standard. Operators use a mix of
predesignated frequency bands determined by the network requirements and local regulations.
In an effort to limit the potential harm from having a transmitter close to the user's body, the first fixed/mobile cellular
phones that had a separate transmitter, vehicle-mounted antenna, and handset (known as car phones and bag phones)
were limited to a maximum 3 watts Effective Radiated Power. Modern handheld cellphones which must have the
transmission antenna held inches from the user's skull are limited to a maximum transmission power of 0.6 watts ERP.
Regardless of the potential biological effects, the reduced transmission range of modern handheld phones limits their
usefulness in rural locations as compared to car/bag phones, and handhelds require that cell towers be spaced much
closer together to compensate for their lack of transmission power.
Some handhelds include an optional auxiliary antenna port on the back of the phone, which allows it to be connected to a
large external antenna and a 3 watt cellular booster. Alternately in fringe-reception areas, a cellular repeater may be
used, which uses a long distance high-gain dish antenna or yagi antenna to communicate with a cell tower far outside of
normal range, and a repeater to rebroadcast on a small short-range local antenna that allows any cellphone within a few
meters to function properly.
HandsetsNokia is currently the world's largest manufacturer of mobile phones, with a global device market share of approximately
40% in 2008. Other major mobile phone manufacturers (in order of market share) include Samsung (14%), Motorola
(14%), Sony Ericsson (9%) and LG (7%).[4] These manufacturers account for over 80% of all mobile phones sold and
produce phones for sale in most countries.
Other manufacturers include Apple Inc., Audiovox (now UTStarcom), Benefon, BenQ-Siemens, CECT, High Tech
Computer Corporation (HTC), Fujitsu, Kyocera, Mitsubishi Electric, NEC, Neonode, Panasonic (Matsushita Electric),
Pantech Curitel, Philips, Research In Motion, Sagem, Sanyo, Sharp, Siemens, Sierra Wireless, SK Teletech, Sonim
Technologies, T&A Alcatel, Huawei, Trium and Toshiba. There are also specialist communication systems related to (but
distinct from) mobile phones.
There are several categories of mobile phones, from basic phones to feature phones such as musicphones and
cameraphones, to smartphones. The first smartphone was the Nokia 9000 Communicator in 1996 which incorporated
PDA functionality to the basic mobile phone at the time. As miniaturization and increased processing power of microchips
has enabled ever more features to be added to phones, the concept of the smartphone has evolved, and what was a
high-end smartphone five years ago, is a standard phone today. Several phone series have been introduced to address a
given market segment, such as the RIM Blackberry focusing on enterprise/corporate customer email needs; the
SonyEricsson Walkman series of musicphones and Cybershot series of cameraphones; and the Nokia N-Series of
multimedia phones. The Apple iPhone is another example of a multimedia smartphone.
Main article: Mobile phone featuresMobile phones often have features beyond sending text messages and making voice calls, including Internet browsing,
music (MP3) playback, memo recording, personal organizer functions, e-mail, instant messaging, built-in cameras and
camcorders, ringtones, games, radio, Push-to-Talk (PTT), infrared and Bluetooth connectivity, call registers, ability to
watch streaming video or download video for later viewing, video calling and serve as a wireless modem for a PC, and
soon will also serve as a console of sorts to online games and other high quality games. The total value of mobile data
services exceeds the value of paid services on the Internet, and was worth 31 billion dollars in 2006 (source
Informa).[citation needed] The largest categories of mobile services are music, picture downloads, videogaming, adult
entertainment, gambling, video/TV.
ApplicationsThe most commonly used data application on mobile phones is SMS text messaging, with 74% of all mobile phone users
as active users (over 2.4 billion out of 3.3 billion total subscribers at the end of 2007). SMS text messaging was worth over
100 billion dollars in annual revenues in 2007 and the worldwide average of messaging use is 2.6 SMS sent per day per
person across the whole mobile phone subscriber base. (source Informa 2007). The first SMS text message was sent from
a computer to a mobile phone in 1992 in the UK, while the first person-to-person SMS from phone to phone was sent in
Finland in 1993.
The other non-SMS data services used by mobile phones were worth 31 Billion dollars in 2007, and were led by mobile
music, downloadable logos and pictures, gaming, gambling, adult entertainment and advertising (source: Informa 2007).
The first downloadable mobile content was sold to a mobile phone in Finland in 1998, when Radiolinja (now Elisa)
introduced the downloadable ringing tone service. In 1999 Japanese mobile operator NTT DoCoMo introduced its mobile
internet service, i-Mode, which today is the world's largest mobile internet service and roughly the same size as Google in
annual revenues.
The first mobile news service, delivered via SMS, was launched in Finland in 2000. Mobile news services are expanding
with many organizations providing "on-demand" news services by SMS. Some also provide "instant" news pushed out by
SMS. Mobile telephony also facilitates activism and public journalism being explored by Reuters and Yahoo![5] and small
independent news companies such as Jasmine News in Sri Lanka. Companies like Monster[6] are starting to offer mobile
services such as job search and career advice. Consumer applications are on the rise and include everything from
information guides on local activities and events to mobile coupons and discount offers one can use to save money on
purchases. Even tools for creating websites for mobile phones are increasingly becoming available, e.g. Mobilemo.
Mobile payments were first trialled in Finland in 1998 when two coca cola machines in Espoo were enabled to work with
SMS payments. Eventually the idea spread and in 1999 the Philippines launched the first commercial mobile payments
systems, on the mobile operators Globe and Smart. Today mobile payments ranging from mobile banking to mobile credit
cards to mobile commerce are very widely used in Asia and Africa, and in selected European markets. For example in the
Philippines it is not unusual to have your whole paycheck paid to the mobile account. In Kenya the limit of money
transfers from one mobile banking account to another is one million US dollars. In India paying utility bills with mobile
gains a 5% discount. In Estonia the government found criminals collecting cash parking fees, so the government declared
that only mobile payments via SMS were valid for parking and today all parking fees in Estonia are handled via mobile
and the crime involved in the activity has vanished.
Mobile Applications are developed using the Six M's (previously Five M's) service-development theory created by the
author Tomi Ahonen with Joe Barrett of Nokia and Paul Golding of Motorola. The Six M's are Movement (location),
Moment (time), Me (personalization), Multi-user (community), Money (payments) and Machines (automation). The Six
M's / Five M's theory is widely referenced in the telecoms applications literature and used by most major industry players.
The first book to discuss the theory was Services for UMTS by Ahonen & Barrett in 2002.
The availability of mobile phone backup applications is growing with the increasing amount of mobile phone data being
stored on mobile phones today. With mobile phone manufacturers producing mobile handsets with more and more
memory storage capabilities the awareness of the importance in backing up mobile phone data is increasing. Corporate
mobile phone users today keep very important company information on their mobiles, information if lost then not easily
replaced. Wireless backup applications like SC BackUp offer users the chance to backup mobile phone data using
advanced wireless technology. Users can backup, restore or transfer mobile data anytime, anywhere all over the world, to
a secured server.
MediaThe mobile phone became a mass media channel in 1998 when the first ringing tones were sold to mobile phones by
Radiolinja in Finland. Soon other media content appeared such as news, videogames, jokes, horoscopes, TV content and
advertising. In 2006 the total value of mobile phone paid media content exceeded internet paid media content and was
worth 31 Billion dollars (source Informa 2007). The value of music on phones was worth 9.3 Billion dollars in 2007 and
gaming was worth over 5 billion dollars in 2007 (source Netsize Guide 2008 [3]).
The mobile phone is often called the Fourth Screen (if counting cinema, TV and PC screens as the first three) or Third
Screen (counting only TV and PC screens). It is also called the Seventh of the Mass Media (with Print, Recordings,
Cinema, Radio, TV and Internet the first six). Most early content for mobile tended to be copies of legacy media, such as
the banner advertisement or the TV news highlight video clip. Recently unique content for mobile has been emerging,
from the ringing tones and ringback tones in music to "mobisodes," video content that has been produced exclusively for
mobile phones.
The advent of media on the mobile phone has also produced the opportunity to identify and track Alpha Users or Hubs,
the most influential members of any social community. AMF Ventures measured in 2007 the relative accuracy of three
mass media, and found that audience measures on mobile were nine times more accurate than on the internet and 90
times more accurate than on TV.
[edit] Power supplyMobile phones generally obtain power from batteries which can be recharged from a USB port or from mains power or a
cigarette lighter socket in a car using an adapter (often called battery charger or wall wart). Formerly, the most common
form of mobile phone batteries were nickel metal-hydride, as they have a low size and weight. Lithium-Ion batteries are
sometimes used, as they are lighter and do not have the voltage depression that nickel metal-hydride batteries do. Many
mobile phone manufacturers have now switched to using lithium-Polymer batteries as opposed to the older Lithium-Ion,
the main advantages of this being even lower weight and the possibility to make the battery a shape other than strict
cuboid. Mobile phone manufacturers have been experimenting with alternate power sources, including solar cells.
In addition to the battery, most cellphones require a small microchip, called a Subscriber Identity Module or SIM Card, to
function. Approximately the size of a one-cent postage stamp, the SIM Card is installed underneath the battery in the rear
of the unit, and (when properly activated) stores the phone's configuration data, and information about the phone itself,
such as which calling plan the subscriber is using. When the subscriber removes the SIM Card, it can be re-inserted into
another phone and used as normal.
Each SIM Card is activated by use of a unique numerical identifier; once activated, the identifier is locked down and the
card is permanently locked in to the activating network. For this reason, most retailers will refuse the return of an
activated SIM Card.
Those cell phones that do not use a SIM Card have the data programmed in to their memory. This data is accessed by
using a special digit sequence to access the "NAM" as in "Name" or number programming menu. From here, one can
add information such as a new number for your phone, new Service Provider numbers, new emergency numbers, change
their Authentication Key or A-Key code, and update their Preferred Roaming List or PRL. However, to prevent the
average Joe from totally disabling their phone or removing it from the network, the Service Provider puts a lock on this
data called a Master Subsidiary Lock or MSL.
The MSL also ensures that the Service Provider gets payment for the phone that was purchased or "leased". For
example, the Motorola Razr V9C costs upwards of CAD $500. You can get one from Bell Mobility for approximately
$200. The difference is paid by the customer in the form of a monthly bill. If, in this case, Bell Mobility did not use a MSL,
then they may lose the $300–$400 difference that is paid in the monthly bill, since some customers would cancel their
service and take the phone to another carrier such as Telus, or Verizon. This would eventually put the carrier or in this
case, Bell Mobility out of business.